What is semantic SEO. Semantic SEO is a modern strategy of optimizing websites for search engines. It is based on understanding the intentions of the user and better matching the content of the page to his needs, as opposed to the traditional approach that focuses on keywords. Semantic SEO is based on the concept of […]
How to Create Exceptional Content with a boost from analytical data.
Most of the marketers in today’s world wonder whether content marketing is dead. This fact is not true at all. In fact, content marketing is driving a lot of positive results along with time. However, you need to have a clear understanding on how to move forward with content marketing correctly. Then you will be […]
SEO and content marketing.
Content marketing and SEO goes hand in hand. You should have a strong understanding about the relationship that exist in between these two. Then you will be able to use that understanding taking your content marketing campaigns to the next level and boost your rankings on search engines. What are the Differences Between Content Marketing […]
How to optimise content for different markets based on user needs and region vocabulary.
How to optimise content for different markets and languages? How to optimise content for different markets As a business owner, you are trying to get your business expanded to multiple markets as much as possible. This is where SEO and content marketing strategy can help you to rank. People from different markets are using search […]
6 Reasons Why You Need a Content Strategy.
A content strategy is a critical factor regarding business performance. Content strategies enable businesses to define their marketing goals and plan their work to ensure that every effort is goal-driven. According to Neil Patel, 60% of marketers create at least one piece of content each day, and if an SEO guru says content marketing is a must-have strategy for every […]
Must-have content strategy options for e-commerce. From low to high budget.
How to execute data-driven content strategy for e-commerce? 3 best Content strategy examples for e-commerce Content marketing is among the best forms of marketing that you can find out there as of now. If you are the owner of an e-commerce business, you should consider content creation and optimisation as an excellent opportunity to take […]
How to start with Content Marketing? A easy guide To Content strategy and execution For Beginners.
Content marketing is one of the most effective marketing strategies available for you to consider as of now. The efforts you spend on content marketing can guarantee to deliver positive results. However, you should also have a strong understanding on how to proceed with content marketing, so that you can get maximum returns out of […]
How to measure ROI from content in e-commerce? Content groups in Google Analytic are great option.
Google analytics & “content groups” usage in e-commerce digital marketing As the owner of an e-commerce store, you should learn how to get the most out of Content Marketing and Google Analytics combo, to ensure the growth of your business. This is where you will need to pay special attention to content grouping. Content […]
Competitive intelligence in search. How to recognize competition and competitors strategy?
We are living in a competitive world. As a business owner, you will have to deal with competition. If you can overcome competition, you will be able to secure the market and receive the best returns that come on your way. This is where you should have a strong understanding about competitive intelligence in search. […]
Data-driven content strategy.
How to create data-driven content marketing strategy that drives results? At the time of creating a content marketing strategy, you should be mindful about the results that you can achieve out of it. Then you can ensure the effectiveness of your content marketing strategy. To ensure the effectiveness of your content marketing strategy, you can […]